Who we are

Lazar is about connection: connecting cultures, connecting to nature, and creating clothing that feels meaningful. Whether you’re enjoying in the golden warmth of a Tuscan agriturismo during aperitivo, or the rustic charm of a Buschenschank in southern Styria.

These are the moments that inspire Lazar-clothing designed to honor tradition while being effortlessly modern, ready for wherever your journey takes you.

Welcome to Lazar—a celebration of where we come from and where we’re going.